Operating cash flow determines a company’s capacity to meet payroll, pay suppliers, service debt, and invest in growth. Aswath Damodaran of New York University Stern School of Business emphasizes that reliable cash-generation, rather than accounting profit alone, underpins firm valuation and long-term survival. Weak operating cash flow often reflects structural issues in how a business converts sales into cash; diagnosing those root causes guides practical remedies and clarifies consequences for stakeholders.
Improve working capital management
A frequent cause of cash strain is inefficient working capital: slow collections, excess inventory, and overly rapid supplier payments. Robert S. Kaplan of Harvard Business School has written about how operational measurement and process redesign can reduce hidden costs and the cash tied up in operations. Firms can tighten credit policies, standardize invoicing, and deploy electronic billing to accelerate collections while respecting customer relationships. Inventory techniques such as just-in-time, demand forecasting, or vendor-managed inventory reduce stockholding without undermining service levels; these choices also lower warehousing costs and environmental waste in supply chains. Extending payable terms strategically, while maintaining supplier trust, can preserve cash but must be balanced against price increases or supply disruptions, especially where cultural norms favor long-standing supplier relationships.
Operational efficiency and financing choices
Improving margins through pricing discipline and cost control raises operating cash flow by producing more cash per unit sold. Process automation, lean operations, and activity-based costing reveal where spending fails to create value and where labor or energy reductions can be made without harming quality. These changes have human and territorial consequences: automation may shift labor needs, requiring reskilling programs and community engagement, and cost moves that centralize production can affect regional employment patterns.
When internal measures are insufficient, firms can use external tools that convert receivables into liquid funds or smooth cash timing. Invoice factoring, supply-chain finance, and committed credit facilities are legitimate options, but they introduce costs and counterparty risks that must be priced into decisions. Cash-flow forecasting and scenario analysis enable management to choose financing only for predictable timing gaps rather than recurring shortfalls, preserving agency and avoiding dependence on expensive short-term credit.
Relevance, causes, and consequences intersect with culture and environment. In some emerging markets, informal payment practices and weak contract enforcement extend receivable cycles, increasing reliance on trade finance. In export-oriented regions, currency volatility and cross-border payment terms add territorial complexity to cash management. Environmentally, lowering inventory and production waste aligns cash efficiency with sustainability goals, reducing the ecological footprint of excess stock.
Implementing improvements requires leadership, measurement, and communication. Transparent reporting of cash metrics creates accountability and fosters supplier and lender confidence. As Damodaran and Kaplan’s work suggests, combining rigorous financial insight with operational redesign produces durable gains: stronger cash flows reduce default risk, expand strategic options, and create capacity for investment that supports employees, communities, and long-term competitive resilience.
Finance · Cash flow
How can a company improve operating cash flow?
February 28, 2026· By Doubbit Editorial Team